Only in recent years have phone cameras advanced that they’re now able to scan you in great detail. Pair that with SizeRight’s carefully optimised algorithms and computer vision technology, and you’re accurately capturing body measurements. Therefore, SizeRight’s timing is perfect to launch an app that cleverly uses the camera that’s in your phone.
The feasibility of their pocket-sized tailor app is proven by lab research. The team made visited the department of Digital Human Modelling, at the Faculty of Design Engineering, to learn from 3D scanning. Here, getting a high quality body scan with a phone camera was confirmed. For all of you wondering: clothes can stay on during the scan, as long as they are form-fitted and show the contours of your physique.
“We’ve developed the front- and backend of our app, now we’re focusing on developing the AI that will process all the data. Ensuring privacy of the data collected is our highest priority.” says Maleen.
In the beginning of next year a prototype will launch, which is going to be tested by a selective group of people.
Early adopters, potential users and potential clients, are already queuing in line to order new outfits using the app. “After pitching our idea at the kick-off of the TU Delft Impact Contest we were approached by several people asking about our concept and development timeline. A confirmation we’re on the right track.” she proudly states.
We’ve heard the term ‘sustainable fashion’ before, but that usually points to the way garments are produced. SizeRight takes a different approach: a consumer centric online shopping experience to make sure your decision is right the first time, which makes buying your clothes very efficient.
Preparing for the Dutch 4TU Impact Challenge final is mostly gathering imagery to show at the event and deciding who will pitch in front of a live and online audience. Cleverly, their website with the option of pre-registering for the app will launch during the Slush Festival. No shortage of buzz here.
It’s not about winning per se; generating exposure and broadening their network is a prize in itself. “We look forward to presenting ourselves in good fashion with a clear message.” Maleen affirms.